Rolex Website Tracking Lawsuit
Data Privacy · Class action settlement
Lawsuit
A proposed class action alleges Rolex's website loaded more than 100 third-party trackers that recorded visitors' IP addresses, mouse movements and browsing activity, and shared that data with advertisers without consent.
Alexander Del Salto alleges that when he browsed Rolex's site to research a watch, the page installed third-party tracking software that captured his IP address, device identifiers and on-page behaviour, then passed it to companies including Meta and Google.
The complaint brings claims under state wiretapping and privacy law. Rolex has not responded, the allegations are unproven, and no settlement exists — this case is being tracked so members hear if a claim window ever opens.
Eligibility
People who visited rolex.com in a state with a wiretapping or privacy statute. The class has not been certified and the scope may change.
Key facts
How to file
- Confirm you're in the class. Compare the eligibility section above with your own history — class period dates matter.
- Gather what's needed. No proof required. A sworn statement on the form is enough.
- File as soon as claims open. Owed pre-fills the administrator's form with your details and submits it; or file directly on the official settlement website.
- Track it. Payments usually arrive 1–6 months after the final approval hearing.
Last reviewed Aug 26, 2026. Every detail on this page is checked against official settlement administrator and court sources before publication. Where those sources disagree with information shown elsewhere, the official settlement notice controls.
Owed is an independent service and is not a law firm, a court, a government agency, or the settlement administrator. Whether you qualify, and any amount or date shown, is decided by the settlement administrator and the court, not by Owed. Payment figures are estimates and can change without notice.
This page is a plain-language summary, not legal advice, and does not create an attorney-client relationship. Rolex and related names are trademarks of their respective owners; Owed uses them only to identify the settlement described on this page and is not affiliated with, endorsed by, or sponsored by Rolex, the court, or the settlement administrator.
Read our full disclaimerLast updated · verified against the official settlement notice